Chris Heller

Chris Heller is a real estate industry Icon, chief real estate officer of OJO Labs, Former CEO of Mellohome, Former Keller Williams CEO and Bestselling Author

Podcasts

$50K for Sellers Before They List. 45,000 Assumable Mortgages. And Your Own AI Inside Your Brokerage.

Oct 17, 2026

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2 min read

$50K for Sellers Before They List. 45,000 Assumable Mortgages. And Your Own AI Inside Your Brokerage.

eXp Realty rolled out eXp Ready, AssumeList, AI of choice and a doubled sponsoring bonus at eXpCon 2026. Here's what's live now, what's coming, and what it means for your listings in 2027.

Dan Lesniak, +4

Podcasts

An AI Bot Turned 60,000 Dead Leads Into $490K? The Math Doesn't Add Up. And the TCPA Risk Is Real.

Oct 9, 2026

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8 min read

An AI Bot Turned 60,000 Dead Leads Into $490K? The Math Doesn't Add Up. And the TCPA Risk Is Real.

A viral story claims one agent's $5,000 AI assistant produced 34 closings from an old database. Here's what holds up, what doesn't, and what every agent should know before automating follow-up.

Tim and Julie Harris, +1

Deep Dive

Why the Most Valuable Customer in Real Estate Isn't Buying or Selling Right Now

Oct 7, 2026

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4 min read

Why the Most Valuable Customer in Real Estate Isn't Buying or Selling Right Now

How the "Homeowner Economy" will change the real estate industry over the next decade.

Chris Heller

Podcasts

Meta Muse Just Changed Home Search. AI Inspections Are Reshaping Deals. And Zillow Leads May Be Finished.

Oct 2, 2026

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8 min read

Meta Muse Just Changed Home Search. AI Inspections Are Reshaping Deals. And Zillow Leads May Be Finished.

Your next buyer may ask an AI assistant to find three homes, compare them, contact the agents, and schedule every showing before you ever speak with them.

Dan Lesniak, +3

Podcasts

What Would You Do With 100 Genius-Level AI Employees?

Sep 21, 2026

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8 min read

What Would You Do With 100 Genius-Level AI Employees?

The tools that cost half a million dollars in compute in 2023 now cost about $20 a month. An agent paid for 11,216 outbound dials and got one lead. Another agent used AI to build an entire seller strategy while she was doing the dishes.

Kacie Anderson, +6

Deep Dive

Why the Best Agents Think Like CEOs, Not Salespeople

Sep 15, 2026

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4 min read

Why the Best Agents Think Like CEOs, Not Salespeople

Most agents have a time problem. The best ones realize it's really a capital allocation problem.

Chris Heller

Podcasts

AI Just Saved a $1.4 Million Sale. The Next Agent Advantage Is Human.

Sep 11, 2026

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8 min read

AI Just Saved a $1.4 Million Sale. The Next Agent Advantage Is Human.

The AEO strategy behind a 238% jump in website traffic, why $30,000 robo-taxis might be real estate's next side investment, and the case for why talking to people is about to become agents' biggest edge.

Kacie Anderson, +4

Deep Dive

The Most Valuable Asset in Your Business Doesn't Show Up on Your Balance Sheet

Sep 9, 2026

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3 min read

The Most Valuable Asset in Your Business Doesn't Show Up on Your Balance Sheet

Transactions measure your past. Relationship Equity tells you what your future might be worth.

Chris Heller

Deep Dive

Sep 8, 2026

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1 min read

The Long Game Advantage in Real Estate

Stop chasing the next deal—build a compounding business instead.

Chris Heller

Deep Dive

Sep 8, 2026

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1 min read

The Simplicity Most Agents Ignore

What if you're making real estate harder than it needs to be?

Chris Heller

Deep Dive

Sep 8, 2026

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1 min read

The Relationship Gap Costing You Deals

The biggest leak in your business isn't lead generation. It's lost relationships.

Chris Heller

Deep Dive

Sep 8, 2026

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1 min read

The Hidden Value of Every Listing

A listing isn't just a commission. It's a growth engine for your business.

Chris Heller

Podcasts

Beautiful Listing Presentations No Longer Prove You're Any Good

Sep 4, 2026

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6 min read

Beautiful Listing Presentations No Longer Prove You're Any Good

AI can now generate any listing package in minutes. Here's what actually wins sellers: failure-rate framing, human referrals, and deep FAQ content strategies.

Kacie Anderson, +4

Podcasts

The Week AI Stopped Being a Helper and Started Doing the Job

Aug 28, 2026

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6 min read

The Week AI Stopped Being a Helper and Started Doing the Job

Nobody in this business gets beat by the market. They get beat by a competitor who decided something on Monday and went and did it — and this week's episode is a live demonstration of exactly that gap widening in real time.

Kacie Anderson, +4

Deep Dive

Why Consumers Don't Hire the Best Agent. They Hire the First Trusted Agent They Think Of.

Aug 25, 2026

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4 min read

Why Consumers Don't Hire the Best Agent. They Hire the First Trusted Agent They Think Of.

The agent who gets remembered first often wins before the listing appointment ever happens.

Chris Heller

Podcasts

Why the Agents Having Monster Years Never Mention the Market

Aug 24, 2026

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6 min read

Why the Agents Having Monster Years Never Mention the Market

Real estate hosts break down AI adoption, expired listing strategy, and the delegation mistake killing agent profit margins. New episode inside.

Kacie Anderson, +4

Podcasts

Zillow's Toll Booth Is Cracking and AI Is Already Outperforming Every Portal Lead You've Ever Bought.

Aug 14, 2026

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6 min read

Zillow's Toll Booth Is Cracking and AI Is Already Outperforming Every Portal Lead You've Ever Bought.

What happens when buyers stop searching portals and start asking AI who to hire?

Kacie Anderson, +4

Deep Dive

Aug 5, 2026

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5 min read

The Trust Economy

Why the Scarcest Asset in Real Estate Isn't Leads—It's Trust.

Chris Heller

Deep Dive

Jul 29, 2026

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2 min read

Why Some Agents Always Feel Behind

Being busy isn't the same as building a business. Here's the difference.

Chris Heller

Podcasts

Jul 24, 2026

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5 min read

ChatGPT Told the Buyers They Overpaid

One buyer, one chatbot, and one very awkward month.

Kacie Anderson, +4

Podcasts

The Biggest Transfer of Real Estate Business Has Already Started

Jul 17, 2026

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6 min read

The Biggest Transfer of Real Estate Business Has Already Started

Four headlines are shaping the second half of 2026 — and if you’re paying attention, they’re also showing you exactly where the opportunity is going next.

Kacie Anderson, +4

Podcasts

Zillow, Fees, AI, and the New Rules of Agent Control

Jul 10, 2026

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7 min read

Zillow, Fees, AI, and the New Rules of Agent Control

The new real estate playbook: disclose better, automate smarter, list harder.

Kacie Anderson, +4

Podcasts

The Foreclosure Gold Rush Nobody's Talking About

Jun 26, 2026

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10 min read

The Foreclosure Gold Rush Nobody's Talking About

Plus: How to Make ChatGPT Say Your Name

Kacie Anderson, +4

Podcasts

Commissions Are Rising. Google Just Entered the Arena. And Your Next Listing May Already Be Off the Market.

Jun 19, 2026

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9 min read

Commissions Are Rising. Google Just Entered the Arena. And Your Next Listing May Already Be Off the Market.

Four headlines that will shape the second half of 2026 — and what agents need to do about them right now.

Kacie Anderson, +4

Podcasts

The AI Advantage Is Dead. Here's What Replaced It.

Jun 15, 2026

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6 min read

The AI Advantage Is Dead. Here's What Replaced It.

Plus: "Housefishing" is now a thing buyers are doing to agents, why trust in AI house-hunting just collapsed 14 points in one year, and the one stat that should change how every agent thinks about their business.

Kacie Anderson, +4

Chris Heller

$50K for Sellers Before They List. 45,000 Assumable Mortgages. And Your Own AI Inside Your Brokerage.

An AI Bot Turned 60,000 Dead Leads Into $490K? The Math Doesn't Add Up. And the TCPA Risk Is Real.

Why the Most Valuable Customer in Real Estate Isn't Buying or Selling Right Now

Meta Muse Just Changed Home Search. AI Inspections Are Reshaping Deals. And Zillow Leads May Be Finished.

What Would You Do With 100 Genius-Level AI Employees?

Why the Best Agents Think Like CEOs, Not Salespeople

AI Just Saved a $1.4 Million Sale. The Next Agent Advantage Is Human.

The Most Valuable Asset in Your Business Doesn't Show Up on Your Balance Sheet

The Long Game Advantage in Real Estate

The Simplicity Most Agents Ignore

The Relationship Gap Costing You Deals

The Hidden Value of Every Listing

Beautiful Listing Presentations No Longer Prove You're Any Good

The Week AI Stopped Being a Helper and Started Doing the Job

Why Consumers Don't Hire the Best Agent. They Hire the First Trusted Agent They Think Of.

Why the Agents Having Monster Years Never Mention the Market

Zillow's Toll Booth Is Cracking and AI Is Already Outperforming Every Portal Lead You've Ever Bought.

The Trust Economy

Why Some Agents Always Feel Behind

ChatGPT Told the Buyers They Overpaid

The Biggest Transfer of Real Estate Business Has Already Started

Zillow, Fees, AI, and the New Rules of Agent Control

The Foreclosure Gold Rush Nobody's Talking About

Commissions Are Rising. Google Just Entered the Arena. And Your Next Listing May Already Be Off the Market.

The AI Advantage Is Dead. Here's What Replaced It.

POWERHOUSETALK.